From social media strategy and management to press outreach, crowdfunding campaigns and freelance writing, these are some of the projects I’ve been honored to support over the past few years.
Ten Thousand Villages Asheville: Public Relations and Social Media Strategist for the local nonprofit retailer focused in fair-trade support of artisans around the globe, celebrating their 25th year in downtown Asheville.
Mellow Mushroom Asheville: Social Media Strategist and Outreach Assistant for this artistic downtown restaurant, who strongly supports and uplifts the local community.
The Lord’s Acre: Marketing consultant for a community giving garden located in Fairview, NC focused on providing a fresh, whole food to those in need. Now in its eighth growing season, this giving garden is expanding it’s reach outward to grow it’s mission even further.
Spoken Word Inc: Content creator and social media content strategist for local audiobook publisher Spoken Word Inc., brother company to Talking Book. They are a full service audiobook publishing house, helping authors blend modern tools with the ancient art of storytelling.
Clif Bar Adventure Town Ambassador: I acted as Asheville’s Adventure Town Ambassador for two seasons, fall of 2016 and spring of 2017, doing on the ground “guerrilla marketing” with environmental organizations and engaging with active people outdoors while hiking, biking, running and more. This was a wonderful opportunity to engage in-person and bring to life the company’s ethos of supporting active, healthy and sustainable lifestyles.
Klean Kanteen: On-site field marketing support for stainless steel water bottle manufacturer Klean Kanteen at festivals and events, helping to shift thinking of single-use waste in environments, providing a water source and re-useable drinking vessel.
King Bio: Online marketing support for local homeopathic remedy maker King Bio
Asheville Greenworks: Local Outreach/PR, Social Media Strategy and Newsletter content creation and management for this cherished local environmental nonprofit.
Artist Phil Cheney: Crowdfunding setup, strategist and manager for local artist Phil Cheney to fund a hand-drawn coloring book of his artwork.
The Fox and Beggar Theater: Social Media Strategist and Content Creator for this regional theater troupe as they embarked on an eight-show tour throughout the southeast with their acclaimed show Tarocco.
Content Corner, an affiliate of My Newsletter Builder: Content Creator and Social Media Strategist (content creator, account moderator and advertising specialist) to help build this brand and drive leads through several different verticals (niche audiences).
Prior to my time working as a contractor, I was the social media manager at JB Media Group, where I managed accounts ranging from Grove Park Inn’s food and beverage outlets, Tupelo Honey Cafe, SylvanSport, Dog Tag Art and more.
**Please note that I am currently working full time with United Way of Asheville so my availability for freelance work is limited to consulting, and short-term projects that I feel align with my values and are creatively fulfilling.